Misbehaving The Making Of Behavioral Economics

Autor: Richard H. Thaler
Publisher: W. W. Norton & Company
ISBN: 0393246779
File Size: 32,77 MB
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Get ready to change the way you think about economics. Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world. Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber. Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining. Shortlisted for the Financial Times & McKinsey Business Book of the Year Award

The Last Flight Of Poxl West

Autor: Daniel Torday
Publisher: St. Martin's Press
ISBN: 1466871814
File Size: 13,95 MB
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Poxl West fled the Nazis' onslaught in Czechoslovakia. He escaped their clutches again in Holland. He pulled Londoners from the Blitz's rubble. He wooed intoxicating, unconventional beauties. He rained fire on Germany from his RAF bomber. Poxl West is the epitome of manhood and something of an idol to his teenage nephew, Eli Goldstein, who reveres him as a brave, singular, Jewish war hero. Poxl fills Eli's head with electric accounts of his derring-do, adventures and romances, as he collects the best episodes from his storied life into a memoir. He publishes that memoir, Skylock, to great acclaim, and its success takes him on the road, and out of Eli's life. With his uncle gone, Eli throws himself into reading his opus and becomes fixated on all things Poxl. But as he delves deeper into Poxl's history, Eli begins to see that the life of the fearless superman he's adored has been much darker than he let on, and filled with unimaginable loss from which he may have not recovered. As the truth about Poxl emerges, it forces Eli to face irreconcilable facts about the war he's romanticized and the vision of the man he's held so dear. Daniel Torday's debut novel, The Last Flight of Poxl West, beautifully weaves together the two unforgettable voices of Eli Goldstein and Poxl West, exploring what it really means to be a hero, and to be a family, in the long shadow of war.

The Secret Life Of Houdini

Autor: William Kalush
Publisher: Simon and Schuster
ISBN: 1847396194
File Size: 13,28 MB
Format: PDF, Mobi
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Using exclusive access to newly uncovered archives, Kalush and Sloman reveal the clandestine agreements in which the British and Americans recruited Houdini to be an active secret agent. In exchange for his cooperation, the governments of these two countries facilitated his rise to the top of the world stage. The authors give thrilling accounts of his assignments, such as his participation in early aerial surveillance and his use of his own magic magazine to communicate espionage-related information. After the war, Houdini embarked upon what became his most dangerous mission when he took on the Spiritualist movement. Convinced that Spiritualist mediums were frauds, he became obsessed with exposing them. But the Spiritualists were a powerful adversary. An organized network of fanatics, led by Sherlock Holmes creator Arthur Conan Doyle, worked relentlessly to orchestrate a campaign that would silence Houdini forever. Grounded in solid research, but as exciting and dramatic as a good thriller, THE SECRET LIFE OF HOUDINI traces the magician's long and circuitous route from struggling vaudevillian to worldwide legend.

Among Flowers

Autor: Jamaica Kincaid
Publisher: National Geographic Books
ISBN: 1426209010
File Size: 77,68 MB
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In this delightful hybrid of a book—part memoir and part travel journal—the bestselling author takes us deep into the mountains of Nepal with a trio of botanist friends in search of native Himalayan plants that will grow in her Vermont garden. Alighting from a plane in the dramatic Annapurna Valley, the ominous signs of Nepal's Maoist guerrillas are all around—an alarming presence that accompanies the travelers throughout their trek. Undaunted, the group sets off into the mountains with Sherpas and bearers, entering an exotic world of spectacular landscapes, vertiginous slopes, isolated villages, herds of yaks, and giant rhododendron, thirty feet tall. The landscape and flora and so much else of what Kincaid finds in the Himalaya—including fruit bats, colorful Buddhist prayer flags, and the hated leeches that plague much of the trip—are new to her, and she approaches it all with an acute sense of wonder and a deft eye for detail. In beautiful, introspective prose, Kincaid intertwines the harrowing Maoist encounters with exciting botanical discoveries, fascinating daily details, and lyrical musings on gardens, nature, home, and family. From the Trade Paperback edition.

Into The Looking Glass

Autor: Sarah Clarke Stuart
Publisher: ECW Press
ISBN: 1770410511
File Size: 39,72 MB
Format: PDF, Kindle
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Into the Looking Glass, an analytical guide for Fringe viewers and science fiction fans in general, explores the influence of these traditions on Fringe. It also reveals how the show reflects - and sometimes critiques - the society from which it emerges. Along with many other post-9/11 television shows, Fringe has demonstrated the West's collective paranoia about foreign invaders and domestic corruption. It also lays bare the spread of radical advances in technology and urges its viewers to ponder the ethical limitations of science.

Calm Kids

Autor: Lorraine Murray
Publisher: Floris Books
ISBN: 0863159346
File Size: 72,49 MB
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At school, we believe education should touch the whole child. This includes the physical, emotional, spiritual, social and cognitive aspects of the child's life. We teach children quietness as a skill to reflect and recharge their inner lives. Lorraine Murray helped us on this journey.' -- Sheila Laing, Head Teacher. Stress and behavioural disorders are common in children, who are increasingly bombarded by marketing campaigns, faced with school and peer pressure, and able to sense the stress of adults around them. Mindfulness and meditation can help children recognise and cope with these pressures, releasing bad feelings gently and giving them simple tools to deal with tension and stress throughout their lives. In this practical and inspiring book, Lorraine Murray shows parents, teachers and youth workers how to lead fun and peaceful meditation sessions with children. Lorraine explains a variety of different approaches, from meditations around daily activities for busy families, to ideas for group 'quietness' sessions in schools. She provides fun, tactile rhymes for toddlers to help them calm down before bedtime, and suggests ways to help teenagers reduce anxiety. She goes on to explain how these methods can help children with ADHD and those on the autistic spectrum, giving a range of case studies. This book is suitable for complete beginners, or those with some experience of relaxation and meditation techniques. It offers all the advice needed to lead sessions with children, whilst encouraging the reader to adapt and develop their own ways of helping children to feel calmer, happier and more peaceful.

Social Engineering

Autor: Christopher Hadnagy
Publisher: John Wiley & Sons
ISBN: 1118029712
File Size: 32,10 MB
Format: PDF, Mobi
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The first book to reveal and dissect the technical aspect of many social engineering maneuvers From elicitation, pretexting, influence and manipulation all aspects of social engineering are picked apart, discussed and explained by using real world examples, personal experience and the science behind them to unraveled the mystery in social engineering. Kevin Mitnick—one of the most famous social engineers in the world—popularized the term “social engineering.” He explained that it is much easier to trick someone into revealing a password for a system than to exert the effort of hacking into the system. Mitnick claims that this social engineering tactic was the single-most effective method in his arsenal. This indispensable book examines a variety of maneuvers that are aimed at deceiving unsuspecting victims, while it also addresses ways to prevent social engineering threats. Examines social engineering, the science of influencing a target to perform a desired task or divulge information Arms you with invaluable information about the many methods of trickery that hackers use in order to gather information with the intent of executing identity theft, fraud, or gaining computer system access Reveals vital steps for preventing social engineering threats Social Engineering: The Art of Human Hacking does its part to prepare you against nefarious hackers—now you can do your part by putting to good use the critical information within its pages.